Website Design Company

One of the most common hurdles business owners come across when considering their online business is deciding what kind of website platform to use. This shouldn’t be a problem for businesses - the web should be easy, and in 2015, getting an effective website should be as obvious as picking nice stationary. However “Content Management Systems” have become synonymous with getting a website. With the development of the web comes the development of web tools, and as more people get online, more products enter the market trying to facilitate that.

So what is the best thing to do for businesses wanting to get a modern, effective website design?

Zyber has been in the digital space for over 6 years, and in that time we have helped hundreds of businesses get online. We genuinely believe that the best way to get results is to combine the design and support skills of digital experts, with the innovation and pure power of an effective Content Management System.
That is where Squarespace comes in.

Modern, mobile friendly website design

Squarespace websites are built upon their powerful website templates. As Squarespace design experts, Zyber makes the most of their developer tools to customise templates to be unique and branded specifically for client needs.
All Squarespace templates are optimised to incorporate their simple content management system and are all mobile responsive, giving customers the best website experience no matter what device they are on.

Extensive platform support

The digital world is instant - no longer limited by ‘opening hours’, weekends and public holidays. Squarespace’s dedicated 24/7 email support and knowledge base means you can get help using your website when you need it. Zyber support packages offer in-depth, hands on website support when you want to deep dive into website and content changes.
Your digital business, always supported and working for you.

Integration with all the tools your business uses

Automation can make the difference between a good business and a great business. Zyber Squarespace Experts can ensure your website integrates with all the tools that your business uses. From displaying your Dropbox images directly on your website, to pushing contact form submissions straight through to your Mailchimp account - Squarespace integration capabilities are always growing to help automate your business processes.

As certified Squarespace Specialists - Zyber has the design and development expertise required to ensure your business can make the most of this innovative website platform. Talk to our team about your requirements and find out how you can build it beautiful.

 

 

Google’s Mobile-Friendly Update is a heads-up and call to action for those who don’t have a mobile optimised website. It announces a major algorithm update, which will significantly disadvantage non-mobile optimised websites.

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal.  This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.”

It also promises more relevant app content in search results. You can read Google’s full update here.

Google is sending a clear signal that mobile users create significant search engine traffic, and that this must be recognised and reflected in their services.  Research clearly backs their decisions.  The January article on SearchEngineWatch.com , ‘Why Mobile Web Still Matters in 2015’ analyses SimilarWeb data from June to November 2014, and notes the moment the pendulum swung to the other side.

“For Google, mobile comprised almost half of all traffic from June to November, with 52 percent coming from desktops and 48 percent from mobile.  However, in November, mobile traffic surpassed the quantity of visits from desktop, marking the turning point on the way to mobile dominance for Google.”

A report from WeAreSocial.net titled ‘Digital, Social and Mobile in 2015’ confirms 2014 was a year of amazing growth, when the digital world passed some impressive milestones, including:

• Worldwide social media users exceeded 2 billion back in August;
• Worldwide penetration of mobile phones passed 50% in September;
• The number of global internet users passed 3 billion in early November;
• The number of active mobile connections surpassed the total world population just last month;

The percentage growth from We Are Social's report indicates this growth is steady and unlikely to plateau.
 

WeAreSocial.com also reports that Mobile’s share of global web traffic leapt a whopping 39 percent since the same time last year, with one-third of all web pages now served to mobile phones.
 

You already know mobile usage is on the incline, but now is the time to realise the magnitude of the increase, and the implications of this for your business. If your website doesn’t translate into a mobile version, you have until April 21^st to ensure you’re up with the play. 

Don’t be late to the party.  Always be friendly, and always always be mobile-friendly! 

Contact our web experts at Zyber for any help with your websites mobile optimisation.