New Years Resolution 1 – Make More Money!

New Years Resolution 1 – Make More Money!


The holiday’s are in full swing and the shopping season has arrived. This time of the year is filled with shopping sprees and the search to find perfect gifts for our friends and family. As we know, online shopping is becoming more popular and a recent projection by suggests that $82 billion will be spent online this upcoming season. Business owners and e-commerce retailers will benefit greatly by having an attractive and functional website running this December.

In order to get the most out of the holiday season, it is suggested that online retailers put in the time to get their sites into top notch shape, as soon as possible. With the amount of money that is going to be spent this season, it is worth the time and effort. Below are a few suggestions for getting the most out of your site.


Offer Discounts and Deals

Get attention from shoppers by offering holiday specials and discounts. Make sure to feature this content on your home page so that it is easier for shoppers to find. Update the keywords, content, and images on your site to match what shoppers are searching for.


Utilize Social Media

Share your business on Twitter, Facebook, and Pinterest. Spread the word about your discounts and deals and try to actively reach potential customers. Social media is a simple way to reach a large number of people, quickly.


Use Pay-Per-Click Advertisements

Pay-per-click advertising is one of the cheapest and easiest ways to reach customers. You can pay a small fee to get your business to rank high on Google when customers search for a specific set of keywords. Make sure to vary the keywords that you are using and track results to find the best and most effective way to use your budget. Promoting Facebook posts is another easy Advertising method to test the virtual waters with.


Prepare Customer Support

Higher than usual traffic is, inevitably, going to lead to the need for better customer support. During this time of year, customers are more rushed. If they can’t get help finding what they need from your business, they will look elsewhere. Have your business phone on standby and be ready to address any queries that come via email.

The holiday season presents businesses with an opportunity to gain new customers, quickly. Make the most out of the season by getting your e-commerce business primed and ready for the holiday shoppers. Don’t miss out on the potential that this month brings by being unprepared. Use these tips to make sure you cover all your bases and maximize the reach of your business.