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The Ultimate Guide to Creating Goals in Google Analytics.
SEO

The Ultimate Guide to Creating Goals in Google Analytics.

Table of Contents for this Guide Introduction How to make a goal in Google Analytics Step 1: Goal Setup Step 2: Goal Description Step 3: Goal Details How to enable Enhanced eComme...
How to Optimise Content for Search Intent.
SEO

How to Optimise Content for Search Intent.

When you do something with intent, it’s deliberate, purposeful, and for a reason. Every time a person types something into Google or any other search engine, it’s intentional.  People know what th...
How Is Your Google Ranking?
SEO

How Is Your Google Ranking?

Google has been working for the past year to crack down on webmasters that produce web sites of low quality and use what some refer to as black hat methods to promote their web sites or those of th...
Mobile Conversions
eCommerce

8 Ways to Optimise for Conversions on Mobile

8 Ways to Optimise your Mobile Site for Conversions in 2021 70% of all online shoppers browse and purchase on a mobile device. SEVENTY PERCENT?! Yep.  So if your eCommerce site isn’t optimized fo...
Why you should optimise your product images for Visual Search.
eCommerce

Why you should optimise your product images for Visual Search.

Visual Search and how to optimise product images for your online store. By 2021, early adopter brands that redesign their websites to support visual and voice search will increase digital commerce ...
The customer service saviour – Gorgias.
SEO

The customer service saviour – Gorgias.

Customer Service Made Easy with Gorgias Here at Zyber, we are big fans of making the most of our time and ensuring our customers are using their time efficiently and effectively. Thankfully, in tod...
Drive More Traffic with On-Page SEO.
SEO

Drive More Traffic with On-Page SEO.

On-page Search Engine Optimization (SEO) is a marketing strategy that pays off, ten-fold. It brings you consistent, high-quality, organic traffic to your website – that means the right visitors, wh...
Put More Money in Your Pocket Without Increasing Traffic.
SEO

Put More Money in Your Pocket Without Increasing Traffic.

A few things make our expert ears perk up around Zyber. One thing that really gets us buzzing is a phrase with three brilliant words – conversion rate optimization. Music to our ears. As eCommerce ...
Tips on Making your Website Content more Attractive to Search Engines.
SEO

Tips on Making your Website Content more Attractive to Search Engines.

During an age when we use the internet to do anything and everything, optimizing your website content is essential to getting maximum exposure. The growing amount of content on the web, makes it e...
3 Simple Steps to a More Readable Website.
SEO

3 Simple Steps to a More Readable Website.

Designing and creating a quality website is essential to attracting potential customers to your business. More importantly, it is crucial to keeping potential customers on your site. When browsing...
Audit your Website to Improve Search Engine Performance.
SEO

Audit your Website to Improve Search Engine Performance.

A valuable, high quality website does not just mean launching a website and forgetting about it. Websites take maintaining and updating to keep them working to your advantage. In order to know how...
A High Quality Website Is The First Step Toward SEO Success.
SEO

A High Quality Website Is The First Step Toward SEO Success.

If you are planning a campaign to improve your website’s search engine ranking results, your first step should be an overview of it’s design and content. SEO means nothing if your website is not e...

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