Blog.

50th episode of Talk’n Shopify with Zyber! What an exciting journey it has been, from starting out to share our eCommerce expertise with clients, to creating our own podcast studio. This milestone...

Abandoned carts are a natural part of the online selling business – so don’t stress when you see them happening. People often get distracted or weren’t serious buyers in the first place. Much l...

This week, we wrote a case study about Beds R Us, a well-known brand throughout New Zealand; as they should be. They’re the largest independent bedding group in the country, with a total of over 4...

NZ’s Fastest Growing Online Marketplace – TheMarket. TheMarket has been making some serious waves in New Zealand since it launched in August 2019. In just one year, TheMarket has grown to offer ov...

Zyber was recognised for a prestigious web design award The Web Excellence Awards, a leading international interactive web awards competition, has announced the 5th Web Excellence Awards winners. ...

Are you ready for eCommerce this year? Happy new year! We hope you are feeling refreshed and ready to take on 2022. The team at Zyber are back on board and gearing up to help more brands see BIG r...

How to quickly scale several eCommerce businesses on Shopify  The ultimate Boss Babe, Entrepreneur, Mum to beautiful Summer and eCommerce Queen. Iyia Liu has founded over 7 successful businesses a...

As a Google Partner agency, Zyber had the great opportunity to host a Partners Event yesterday for our clients. The event consisted of a live broadcast from the Google team in Australia to give in...

How do you prepare for peak sales season? Peak sales season rolls around quickly every year! Therefore, to keep optimistic, and mitigate challenges, start preapring as early as possible. I...

Have you offered your customers discounts, freebies, sales, and seen a positive or non positive response and wondered why? In this series of blog posts we’ll be looking at the psychology behind co...

It’s Q4 next month, which means we’re heading into peak sales season. Kicking off with BFCM, on 25 November, it’s important to have a strong strategy in place to maximise ROI across your eCommerce...

Shopify vs BigCommerce. How do they stack up? When brands embark on an eCommerce journey, whether it’s setting up their eCommerce storefront or upgrading to a new platform, making the right decis...

Table of Contents for this Guide Introduction How to make a goal in Google Analytics Step 1: Goal Setup Step 2: Goal Description Step 3: Goal Details How to enable Enhanced eComme...

How does a 120x return sound to you by installing this app? On Talk’n Shopify this week, Shopify experts, Leo and Waldo were joined by Tom Murphy and Bunty Agrawal, CTO and Founders of Kiwi owned ...

When you do something with intent, it’s deliberate, purposeful, and for a reason. Every time a person types something into Google or any other search engine, it’s intentional.  People know what th...

Take control of your customer service and tickets with Gorgias The Zyber team of Shopify experts are always looking for the best apps to work with in order to optimise the merchant experience an...

Writing up website copy that has the right keywords can be quite a challenge for businesses. The art of balancing what users look for in an article and writing content that will rank high for a pa...

Product pages are a vital part of any website. It’s the page that sells your product to your shoppers. But it won’t do a very good job if it’s missing any of these vital ingredients…   Let’s ta...

How do you stand out in front of your customers online? Personalise, personalise, personalise! This week our Shopify experts were joined from Ohio by Martina Cronin, Senior Agency Partner at Octan...

Zyber reviews website performance all the time and too often we see websites where content has been forgotten about, or updates that were planned were never implemented resulting in out dated, irr...

Use shoppable videos to increase conversions Approximately half of shoppers leave a web-page to do their own research. Why has it taken so long for videos to become added onto websites and product...

Heard of Shopify Flow? If you haven’t, and you have almost any kind of workflow in your sales system, you’ll want to keep reading.In a nutshell, Shopify Flow is an automation workflow tool offe...

Reward your loyal customers and they’ll reward you. We all want loyal customers who will purchase from us often, spend big and tell all of their friends to do the same, right? In some cases, acqui...

We wrote a case study about George & Willy, who provide well-made, quality products for workspaces and the home. Their products adhere to a ‘buy once, buy well’ ethos – designing with the id...

Google Plus is more than just another social media platform. Being part of Googles ever expanding network of web tools, it has a number of benefits beyond being a way to interact with friends.   ...

Marketing in Shopify Marketing can be a complex game to play, which is why there’s a plethora of marketing agencies filled with professional specialists. But for those merchants who prefer to take...

Don’t let the word “technical” spook you. All it means is the considerations you have to make, other than written content, when appealing to Google’s precepts. Technical SEO is actually very ea...

Email marketing can be the life blood of your sales operation. It leverages your sales staff in a way telemarketing could never do. Not just a means of transmitting order confirmations and...

Increase your automation with Shopify’s new features At Zyber, we’re all about using technology to make our clients’ lives easier, so they can focus their energy on creating growth. As a leading e...

Table of Contents for this Guide Brand Strategy In-depth Guide Imagery In-depth Guide Content In-depth Guide Product Page In-depth Guide Navigation Short Summary Con...

Scaling eCommerce with Shopify Plus. Growing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to their eCommerce and mark...

Ask any marketer or business owner what the number one goal for their website is and the answer will usually be “more sales!”. It’s a no-brainer right? However, we also know that in order to ge...

Our must-have Shopify apps 2021 Within the Shopify ecosystem, we are so lucky to have access to a multitude of powerful apps that help drive our eCommerce forward. From marketing automation, inven...

Why you should consider a subscription service for your business. “By 2023, 75% of businesses that sell DTC are expected to offer subscriptions”   5 years ago – a toilet paper subscription service...

The year that was, and the year ahead… This week we were joined by True Blue Aussie – Rhys Furner, Head of Partnerships & Sales Development at Shopify Plus APAC Region.  Rhys Joined our Shopif...

Our resident guest is back with the latest Shopify news. On this week’s episode of Talk’n Shopify with Zyber, Leo and Waldo were joined by our resident guest, Julian Bartram, Shopify’s Senior Comm...