Blog.

Iyia Liu & how to quickly scale eCommerce businesses.
Updates

Iyia Liu & how to quickly scale eCommerce businesses.

How to quickly scale several eCommerce businesses on Shopify  The ultimate Boss Babe, Entrepreneur, Mum to beautiful Summer and eCommerce Queen. Iyia Liu has founded over 7 successful businesses a...
Google Partners Connect Event 2014.

Google Partners Connect Event 2014.

As a Google Partner agency, Zyber had the great opportunity to host a Partners Event yesterday for our clients. The event consisted of a live broadcast from the Google team in Australia to give in...
How do you prepare for peak sales season?.
Conversion rate optimisation

How do you prepare for peak sales season?.

How do you prepare for peak sales season? Peak sales season rolls around quickly every year! Therefore, to keep optimistic, and mitigate challenges, start preapring as early as possible. I...
The Psychology Behind Pricing.

The Psychology Behind Pricing.

Have you offered your customers discounts, freebies, sales, and seen a positive or non positive response and wondered why? In this series of blog posts we’ll be looking at the psychology behind co...
Get ready for BFCM.
Conversion rate optimisation

Get ready for BFCM.

It’s Q4 next month, which means we’re heading into peak sales season. Kicking off with BFCM, on 25 November, it’s important to have a strong strategy in place to maximise ROI across your eCommerce...
Comparing Shopify and BigCommerce.
eCommerce

Comparing Shopify and BigCommerce.

Shopify vs BigCommerce. How do they stack up? When brands embark on an eCommerce journey, whether it’s setting up their eCommerce storefront or upgrading to a new platform, making the right decis...
The Ultimate Guide to Creating Goals in Google Analytics.
SEO

The Ultimate Guide to Creating Goals in Google Analytics.

Table of Contents for this Guide Introduction How to make a goal in Google Analytics Step 1: Goal Setup Step 2: Goal Description Step 3: Goal Details How to enable Enhanced eComme...
AI Powered Personalisation with Frankie.
Vlog & Podcast

AI Powered Personalisation with Frankie.

How does a 120x return sound to you by installing this app? On Talk’n Shopify this week, Shopify experts, Leo and Waldo were joined by Tom Murphy and Bunty Agrawal, CTO and Founders of Kiwi owned ...
How to Optimise Content for Search Intent.
SEO

How to Optimise Content for Search Intent.

When you do something with intent, it’s deliberate, purposeful, and for a reason. Every time a person types something into Google or any other search engine, it’s intentional.  People know what th...
Take control with Gorgias.
Vlog & Podcast

Take control with Gorgias.

Take control of your customer service and tickets with Gorgias The Zyber team of Shopify experts are always looking for the best apps to work with in order to optimise the merchant experience an...
Write Website Content That’s Loved By Search Engines & Users.

Write Website Content That’s Loved By Search Engines & Users.

Writing up website copy that has the right keywords can be quite a challenge for businesses. The art of balancing what users look for in an article and writing content that will rank high for a pa...
13 Ingredients Needed For A High-Converting Product Page.

13 Ingredients Needed For A High-Converting Product Page.

Product pages are a vital part of any website. It’s the page that sells your product to your shoppers. But it won’t do a very good job if it’s missing any of these vital ingredients…   Let’s ta...
Personalisation = Increase Conversion with Octane AI.
Vlog & Podcast

Personalisation = Increase Conversion with Octane AI.

How do you stand out in front of your customers online? Personalise, personalise, personalise! This week our Shopify experts were joined from Ohio by Martina Cronin, Senior Agency Partner at Octan...
Top Techniques For Keeping Your Website Content Up To Date.

Top Techniques For Keeping Your Website Content Up To Date.

Zyber reviews website performance all the time and too often we see websites where content has been forgotten about, or updates that were planned were never implemented resulting in out dated, irr...
Shoppable videos to increase conversions.
Conversion rate optimisation

Shoppable videos to increase conversions.

Use shoppable videos to increase conversions Approximately half of shoppers leave a web-page to do their own research. Why has it taken so long for videos to become added onto websites and product...
$150,000 saved per year with one Shopify Flow trigger.
Shopify

$150,000 saved per year with one Shopify Flow trigger.

Heard of Shopify Flow? If you haven’t, and you have almost any kind of workflow in your sales system, you’ll want to keep reading.In a nutshell, Shopify Flow is an automation workflow tool offe...
5 Reasons to Implement a Customer Loyalty Program to Your Store.
eCommerce

5 Reasons to Implement a Customer Loyalty Program to Your Store.

Reward your loyal customers and they’ll reward you. We all want loyal customers who will purchase from us often, spend big and tell all of their friends to do the same, right? In some cases, acqui...
How George & Willy’s Mobile Conversion Rate Increased 85%
Shopify

How George & Willy’s Mobile Conversion Rate Increased 85%

We wrote a case study about George & Willy, who provide well-made, quality products for workspaces and the home. Their products adhere to a ‘buy once, buy well’ ethos – designing with the id...
How Google+ Can Help Your SEO Strategy.

How Google+ Can Help Your SEO Strategy.

Google Plus is more than just another social media platform. Being part of Googles ever expanding network of web tools, it has a number of benefits beyond being a way to interact with friends.   ...
Native Marketing in Shopify.

Native Marketing in Shopify.

Marketing in Shopify Marketing can be a complex game to play, which is why there’s a plethora of marketing agencies filled with professional specialists. But for those merchants who prefer to take...
Use Technical SEO to Rank Higher on Google (2019)

Use Technical SEO to Rank Higher on Google (2019)

Don’t let the word “technical” spook you. All it means is the considerations you have to make, other than written content, when appealing to Google’s precepts. Technical SEO is actually very ea...
5 Ways to Generate Sales with Your Newsletter.

5 Ways to Generate Sales with Your Newsletter.

Email marketing can be the life blood of your sales operation. It leverages your sales staff in a way telemarketing could never do. Not just a means of transmitting order confirmations and...
Increase your automation with Shopify's updates.
Shopify

Increase your automation with Shopify's updates.

Increase your automation with Shopify’s new features At Zyber, we’re all about using technology to make our clients’ lives easier, so they can focus their energy on creating growth. As a leading e...
The Ultimate Guide to Website Design 2024

The Ultimate Guide to Website Design 2024

Table of Contents for this Guide Brand Strategy In-depth Guide Imagery In-depth Guide Content In-depth Guide Product Page In-depth Guide Navigation Short Summary Con...
Scaling eCommerce with Shopify Plus - Fish City Hamilton.
Shopify Plus

Scaling eCommerce with Shopify Plus - Fish City Hamilton.

Scaling eCommerce with Shopify Plus. Growing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to their eCommerce and mark...
Dummy

How To Bring The Right Traffic To Your Website.

Ask any marketer or business owner what the number one goal for their website is and the answer will usually be “more sales!”. It’s a no-brainer right? However, we also know that in order to ge...
Our top 6 eCommerce apps.
Updates

Our top 6 eCommerce apps.

Our must-have Shopify apps 2021 Within the Shopify ecosystem, we are so lucky to have access to a multitude of powerful apps that help drive our eCommerce forward. From marketing automation, inven...
The Future of Subscriptions in eCommerce.
Business

The Future of Subscriptions in eCommerce.

Why you should consider a subscription service for your business. “By 2023, 75% of businesses that sell DTC are expected to offer subscriptions”   5 years ago – a toilet paper subscription service...
eCommerce in APAC for 2021.

eCommerce in APAC for 2021.

The year that was, and the year ahead… This week we were joined by True Blue Aussie – Rhys Furner, Head of Partnerships & Sales Development at Shopify Plus APAC Region.  Rhys Joined our Shopif...
Our Resident Shopify Guest.
Shopify

Our Resident Shopify Guest.

Our resident guest is back with the latest Shopify news. On this week’s episode of Talk’n Shopify with Zyber, Leo and Waldo were joined by our resident guest, Julian Bartram, Shopify’s Senior Comm...
Increase loyalty beyond 2022.
Conversion rate optimisation

Increase loyalty beyond 2022.

Increase loyalty beyond peak sales season. What should brands do to retain customers and increase loyalty after peak sales season and into the new year? For 64% of reta...
Omnichannel strategy through your Shopify store.

Omnichannel strategy through your Shopify store.

Best omnichannel strategy for your Shopify store. With the eCommerce industry growing at a breakneck pace and customers’ expectations rapidly evolving, businesses must constantly innovate to incre...
4 Helpful Tips When Redesigning Your Website.
Web design

4 Helpful Tips When Redesigning Your Website.

If you want the redesign of your website to bring you positive returns, you will need to carefully plan the process and ensure that it stays goal-oriented. If you decide to work together with a we...
Do you have the right integrations in place?.
Vlog & Podcast

Do you have the right integrations in place?.

Do you have the right integrations in place? On this week’s episode, we were joined by Jeffrey Atizado, CEO at SMB Consultants. Zyber has a long-standing relationship with SMB Consultants, a cloud...
Unpicking Shopify Scripts & Flows.
Shopify

Unpicking Shopify Scripts & Flows.

Unpicking Shopify Scripts & Flows Do you keep hearing the buzz words Shopify ‘Flow’ and ‘Scripts’ and want to know more?  In this episode our Shopify Experts Leo and Waldo answer it all: What ...
Understanding the power of subscriptions with Recharge.
Vlog & Podcast

Understanding the power of subscriptions with Recharge.

Understanding the power of subscriptions. Powering over 15,000 brands, Recharge offers subscription services for eCommerce merchants to help them turn one-time transactions into customer relations...

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