Blog.

Web standards and expectations change continuously. We are now in an age where visitors want to socialise, be entertained, and find information all on a personal level. The key to effectively answ...

27 MUST HAVE SHOPIFY APPS FOR 2017 We had a lot of questions regarding which are the best and most useful apps to use at the Auckland Shopify Meetup in February – so here’s the comprehensive li...

Google is introducing new innovations in their AdWords marketing platform in order to address web users search moments, categorised as “I want to know”, “I want to go”, “I want to buy”. They took t...

Google’s Mobile-Friendly Update is a heads-up and call to action for those who don’t have a mobile optimised website. It announces a major algorithm update, which will significantly disadvantage n...

Online shopping in New Zealand last Christmas season was big news. According to the New Zealand Herald, Kiwis have spent over $170 million more than what they did last year. Retail traders ...

Search Engine Optimisation, even the most basic kind, is fundamental in properly positioning your website. Efficient SEO will make your website visible at the most critical points when potenti...

1. Poor Visual Design Everyone knows the importance of first impressions. Our behaviour, appearance and how we present ourselves is being criticised the moment we walk in for a job interview or a f...

  Over the years, Zyber has helped hundereds of businesses get online with great websites and online tools. Retaining strong relationships with these clients means that we have kept their loyal...

Designing and creating a quality website is essential to attracting potential customers to your business. More importantly, it is crucial to keeping potential customers on your site. When browsing...

Your company logo is one of the most vital components of your brand identity. Some of the most successful companies are recognized across the globe simply by their logo. Designing and creating an a...

Google rewards people who decide to use their products. When you utilize their social network for your Internet campaign, boosting your Google query results becomes easier. A simple method for cre...

Google AdWords is one of the easiest, most readily available ways to advertise your website, gain exposure, and generate clicks and conversions. Google has recently announced the addition of three...

All images courtesy of google.com We all know by now the importance that search plays in the public’s ability to discover businesses. We are also pretty confident in the increasing prominence of mo...

Businesses on Facebook have the ability to host specials or discounted offers for their customers by redeeming directly from their Facebook Business page. This functionality has been around for so...

White space on webpages can often be dismissed as cold and sterile, but many people may not realize the potential offered by the presence of white space in their page design. White space can be us...

New Zealands online advertising spending has gone up during the second quarter of 2013. In fact, when compared to 2012’s second quarter, an increase of 30 percent was noted according to figures co...

 Shoppers traditionally crowd retail stores when they are looking for Christmas gifts for friends and loved ones, but an increasing number of shoppers are choosing to do their holiday shopping onl...

A valuable, high quality website does not just mean launching a website and forgetting about it. Websites take maintaining and updating to keep them working to your advantage. In order to know how...

If you are planning a campaign to improve your website’s search engine ranking results, your first step should be an overview of it’s design and content. SEO means nothing if your website is not e...

    Be a Good Listener Listen more, talk less – this is one rule that will help you reap success with social media and content marketing strategies. Take the time to learn what your target market...

  The e-commerce market is crowded and competitive. Companies are constantly looking for new strategies to draw customers to their website and win their loyalty. Unfortunately, most small e-co...

Multi-channel Selling Coming Together Late last year Facebook and Shopify came together and created a new Shop section for Facebook Business Pages. The new Shop section allows Shopify users to sho...

3 More Tempting Reasons to Upgrade Your Plan Today Our clients on the $79 plan are using these tools to boost their revenue.And even broaden their business outside New Zealand. With today’s tools ...